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View a selection of articles that NMS has written for ebusiness and marketing publications.

An EBusiness vision
It's the holy grail of marketing and ebusiness departments - a web site that adds value and provides return on investment. A carefully defined ebusiness strategy is the crucial first step to achieving success online.
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Information Architecture
You would not build a house without an architect - when building a web site, an experienced information architect is just as important.
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Copy that works online
Is your web site a reproduction of your offline material? Copy that works on the web is unlike that produced for other mediums.
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